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2023 RAV4 Prime

Starting MSRP $ 42,340

RAV4 Prime XSE shown in Supersonic Red with Midnight Black Metallic roof with available Premium Package

Power up your drive.

With an advanced gas/electric powertrain, RAV4 Prime delivers the power you crave while still delivering a smooth, comfortable ride.

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DRAG TO ROTATE
DRAG TO ROTATE
SELECT A COLOR
Supersonic Red/Midnight Black Metallic Roof [extra_cost_color]

Prices and colors may vary by model.

Own the scenic route.

POWERTRAIN

AWD

HORSEPOWER

302 HP Combined

EV ONLY DRIVING RANGE

42 Miles

MPGe

94

0-60 MPH

5.7 Seconds

GROUND CLEARANCE

Up to 8.2 Inches

Bold style for every mile.

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Imagine The Benefits
Incentives & Rebates based on your location:  

Discover the potential in every day.

Take a quick look at some of the features that make RAV4 Prime stand out.

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Feel the power.

With an impressive 302 combined net horsepower and AWD, RAV4 Prime is our most powerful RAV4 yet. Plug in to charge up with an EPA-estimated range rating of 42 miles of EV-only driving, and keep it going with its plug-in hybrid engine’s EPA-estimated combined 94 MPGe rating.
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Find your comfort zone.

RAV4 Prime’s available steering wheel-mounted paddle shifters put its power directly in your hands, while available SofTex®-trimmed, heated-and-ventilated front seats give you the support you need to take on all your adventures. And with RAV4 Prime’s available panoramic roof, you can soak up the atmosphere from every point of view.
AUDIO MULTIMEDIA
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Designed to enhance every moment behind the wheel, RAV4 Prime’s available 10.5-in. Toyota Audio Multimedia touchscreen gives you access to the updated intuitive user interface, which heightens your interactions through sight, touch and voice recognition by letting you activate the system with a phrase like “Hey, Toyota.”




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Tech that keeps up with you.

Take advantage of an available 10.5-in. multimedia display, an available Head-Up Display (HUD) and 12.3-in. color Multi-Information Display (MID) to give you all the info you need for a drive that’s centered around you.
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Hybrid Battery Warranty

Peace of mind for the long road ahead. Every Toyota Hybrid Battery Warranty for 2023 models provides coverage for 10 years from date of first use or 150,000 miles, whichever comes first.

Discover Your RAV4 Prime
unique grades to choose from
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SE
$42,340
Starting MSRP
38/94
Est. MPG /MPGe
  • 18-in. 5-spoke painted and machined sport alloy wheels
  • Bi-LED projector low- and high-beam headlights with LED accent lights
  • Electronic On-Demand All-Wheel Drive (AWD)
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XSE
$46,210
Starting MSRP
38/94
Est. MPG /MPGe
  • 19-in. 5-spoke painted and machined sport alloy wheels
  • Standard two-tone exterior color with Midnight Black Metallic roof
  • Bi-LED projector low- and high-beam headlights with LED accent lights

Find the right offer for you

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FIND IT FAST

Discover offers & specials in your area

Please click the link below or contact a dealer to learn about offers in your area.

FIND IT FAST

Discover offers & specials in your area

Please click the link below or contact a dealer to learn more about offers in your area.

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Payment Estimator

Use the payment estimator tool to assess your payment options.

Awards & Recognition

2022 Toyota RAV4 Prime Is an IIHS TSP+

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Specs & Details

Take a deeper dive into RAV4 Prime.